Comments on: Why Monster’s Trademark Claims Against Vermonster Stink http://beernationshow.com/?p=469 Exploring the Craft Beer Revolution Wed, 01 Sep 2010 23:56:07 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: Monster Energy Drink’s Monstery Conduct – Just In Time For Halloween « Accident Attorney Advice.com http://beernationshow.com/?p=469&cpage=1#comment-109 Monster Energy Drink’s Monstery Conduct – Just In Time For Halloween « Accident Attorney Advice.com Fri, 06 Nov 2009 20:06:07 +0000 http://gobohd.com/shows/BeerNation/?p=469#comment-109 [...] Why Monster’s Trademark Claims Against Vermonster Stink Hansen’s argument, however, is weak for several reasons. First, why would anyone believe that a product named “VERmonster” — a mark alluding to the state of Vermont — is affiliated with Monster energy drinks? Second, the term “monster” isn’t exactly distinct to Hansen’s energy drink. In fact, we correlate the term “monster” with so many things (e.g., job-searching websites, creatures in Loch Ness, etc.). Third, while some energy drinks have moved into the alcoholic beverage market, none of them have yet entered the beer market. For these reasons, it’s doubtful that Hansen has a viable argument that Rock Art’s “Vermonster” causes a “likelihood of confusion.” [...] [...] Why Monster’s Trademark Claims Against Vermonster Stink Hansen’s argument, however, is weak for several reasons. First, why would anyone believe that a product named “VERmonster” — a mark alluding to the state of Vermont — is affiliated with Monster energy drinks? Second, the term “monster” isn’t exactly distinct to Hansen’s energy drink. In fact, we correlate the term “monster” with so many things (e.g., job-searching websites, creatures in Loch Ness, etc.). Third, while some energy drinks have moved into the alcoholic beverage market, none of them have yet entered the beer market. For these reasons, it’s doubtful that Hansen has a viable argument that Rock Art’s “Vermonster” causes a “likelihood of confusion.” [...]

]]> By: BOYCOTT MONSTER ENERGY « SUPPORT ROCK ART BREWERY SAVE VERMONSTER http://beernationshow.com/?p=469&cpage=1#comment-108 BOYCOTT MONSTER ENERGY « SUPPORT ROCK ART BREWERY SAVE VERMONSTER Fri, 16 Oct 2009 20:46:07 +0000 http://gobohd.com/shows/BeerNation/?p=469#comment-108 [...] BEER NATION — “Why Monster’s Trademark Claims Against Vermonster Stink” [...] [...] BEER NATION — “Why Monster’s Trademark Claims Against Vermonster Stink” [...]

]]> By: Streetz http://beernationshow.com/?p=469&cpage=1#comment-107 Streetz Thu, 15 Oct 2009 21:49:16 +0000 http://gobohd.com/shows/BeerNation/?p=469#comment-107 Wouldn't be the first time that naysayers forced a beer to change its label: http://beertalking.files.wordpress.com/2008/08/lagunitas-censored-kronik.png Wouldn’t be the first time that naysayers forced a beer to change its label:

http://beertalking.files.wordpress.com/2008/08/lagunitas-censored-kronik.png

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